

Case Study
How we built a creative pipeline and restructured the ad account of a premium grooming business.
The Brand
Men's Care is a premium grooming business specialising in beard and hair growth products made with natural ingredients.
They came to us with one goal: aggressive yet sustainable scaling of online sales over a 6-month period — reaching a broader audience and maximizing order volume without spiking their Cost Per Acquisition.
Our Approach
We rapidly produced and tested a massive variety of marketing angles using AI-enhanced tools for script generation and dynamic editing — identifying viral hooks and pain points that resonated.
Alongside the creative output, we restructured their Meta Ads setup with proper top-of-funnel prospecting and bottom-of-funnel retargeting — enabling efficient scaling without wasted spend.
Services Used
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